Sometimes you lose business to your competitors —
not because their product is better, but because their copy is.
Hey! I’m Noya.
I write copy that helps brands become the obvious choice for their ideal customers.

Hey You!

I’m stoked (that’s Aussie for “excited”) you’ve stopped by.
I’m Noya. I’m a marketer, writer and content creator with a career that’s spanned over 20 years in advertising, publishing, sales, and marketing. I’m all about creating standout content that helps businesses grow, so if you’re on the hunt for some new, kick-ass content for your business, you should work with me.
My favourite meal of the day is breakfast, I’m a dog person but I don’t actually own a dog, I’m really shy about singing in public but fine belting out songs in the car (when I’m alone), I don’t like olives unless they’re on a pizza, my current random YouTube obsession is ‘tiny house’ tours, and much more.
INTRIGUED? HERE’S A LITTLE MORE ABOUT ME.

Here's my 'shtick' (in a nutshell):

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In a perfect world, the best products would get the most love from customers and generate the most revenue for their makers — whether they’re young businesses that are still growing or well-established household names.
Frustrated man staring at laptop
But we don’t live in a perfect world, so even if your product is amazing (maybe even the best in its niche), or the service you provide is a hundred times better than that of others with far less experience or talent — you’re not always rewarded with the level of interest and sales you deserve.
Frustrated woman staring at laptop screen
If that sounds like you, or if you’re doing ‘okay’ but suspect you could be doing better, you’re probably wondering —

“Why the *#%! aren’t I outselling my less-worthy competitors?”
I’ll tell you why:

It’s because your competitors are better at convincing folks to try THEIR product or service, even if it’s not as good as yours.
And just HOW are they managing to be more convincing?
Laptop Typing
By working with a copywriter who takes the time to really understand their business, and who knows how to use their product’s biggest drawcards to capture the attention of their target audience.
Laptop Typing
A copywriter who knows how to use the right words to push the right buttons to inspire their ideal customers to take that next step — whether it’s to book a demo, sign up for a trial, schedule a discovery meeting, or just buy the dang thing.
A copywriter like… me!

I’m all about writing copy that works as hard for your business as you do, and helps your brand become the obvious choice for your ideal customers.

And… that’s about as far as I’ll go at tooting my own horn, because honestly, I’m kind of shy about that sort of thing. I’d much rather other people toot that horn on my behalf. Here’s a little selection of those toots:

Here's what folks say about working with me:

"Noya's great at getting to the crux of a brand’s ‘mission’ and presenting complex concepts in a way that’s easy to grasp, while always prioritizing the goals of whatever piece she’s writing."
Merav Meluban
Merav MelubanVP Marketing
Viola Group
"Working with Noya feels like having an outsourced team member I can rely on to always have our best interest at heart and present us with our best foot forward, whether writing a social media post or website copy."
Chen Dembo
Chen DemboProduct Marketing Manager
Check Point Software
"Whether she’s writing video scripts, website copy, blogs or social media posts – she’s always conscious of what we’re trying to do, and she proactively suggest improvements and ideas to ensure our copy is optimized for maximum impact."
Gil Selka
Gil SelkaCo-Founder & Co-CEO
Gloww
"Noya is a true wordsmith who approaches even mundane and challenging topics creatively, and always looks for opportunities to turn everything – from ordinary writing tasks to large-scale projects – into something that’s unique and memorable."
Hila Shitrit Nissim
Hila Shitrit NissimVP of Marketing
Startup Nation Central
"Noya is a highly versatile copywriter who’s a stickler for ‘the little details’ (which I really appreciate) and I love her attitude of always going the extra mile to exceed my expectations."
Yael Eckstein
Yael EcksteinVP Marketing
StageOne Ventures
"Highly recommend Noya—she’s written dozens of in-depth survey reports for our software clients across various industries. Her work is consistently sharp, insightful, and professional, and she’s an absolute pleasure to work with."
Ramel Levin
Ramel LevinChief Survey Master
Global Surveyz

Here's how I can help your business:

Digital Marketing & Advertising Agencies
From ad slogans to compelling web-copy and engaging blog posts, I’m the extra creative copywriter your agency needs when your existing team needs reinforcements!
WORK WITH ME
Website Copywriting
Whether you’re launching a brand-new website or need to level up an existing one that isn't performing as well as it could be – I’ll write impactful copy that endears visitors to your brand and converts casual browsers into raving fans.
WORK WITH ME
Content Writing
I’ll write engaging, SEO-optimized blog posts and articles that boost brand awareness and establish you as an authority in your niche, or gorgeous mini E-books you can offer as Lead Magnets to grow your mailing list.
WORK WITH ME
Conversion Copywriting
Got something to sell or to promote? I’ll write you a killer sales or landing page, email series or social media ad campaign that stops readers in their tracks and compels them into action.
WORK WITH ME

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